The 4 C's

These four C's will help you succeed in today's market. They are
commitment, care, communication and consistency.

Commitment is the price you pay to get the results you want. Commitment is
critical in all aspects of your life and business. Concentrate and focus on
your commitment to your business, your clients, your education and yourself.
Following up and following through on tasks you start show your commitment
and cause you accomplish so much. Decide what you need to be committed too
in order to attain the level of success you desire, and then do it!

As the saying goes, people don't care how much you know until you show them
how much you care. Do you take the time to actively listen? Are you fully
engaged with the people you serve? Do you show them your commitment to
them? When you are sincere, ask the right questions and dedicate the time
to do what it takes for those you encounter, you are displaying empathy and
they will believe you care. By reaching out to help, sharing your
experiences and by caring about others, your production and referrals will
follow.

People want to know what is going on with the market, with the sale of their
property, with the inventory of homes when they are buying. They want to
know the details of the sales process. They want to know what is happening
with the process of the sale as they progress through to settlement and it
is extremely important to let them know what is happening. In conjunction
with level communication you provide - you need to know how your client
wants receive your communication. Meeting their expectations in this area
shows you care - we discussed how important this is. Find out if they want
personal contact, phone calls, emails, text messages or some other form of
connecting with them and follow through with their desires.

The area of consistency is important as well. Be consistent in the messages
you convey to your sphere, your team, and those around you. Consistency in
your attitude is also imperative to success - be positive, upbeat and
optimistic. Your attitude about life and how you approach life determines
how far you will go in life. Consistency in your efforts will produce
results that lead to your success. As Jim Valvano said, "Don't give up,
don't ever give up". Our business isn't rocket science - do the things you
know you have to do, well, and you will reap your just rewards. Consistency
in your level of communication to your sphere, past clients and team members
on a continuous basis will get you the outcome you are looking for as well.
Monthly newsletters, delivering items of value, phone calls, personal notes,
and hosting client events are just a few ways of accomplishing this area of
your business.

So commit to your business today by committing to your clients by caring,
communication, consistency in your efforts to build the foundation for your
business. Get it? Got it? Good!